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Case Studies: Successful Marketing Campaigns for Broiler Chicken Products

Successful Broiler Chicken Marketing Case Studies

The poultry industry has seen big changes, with broiler chicken leading the way. Marketing campaigns have been key in boosting demand and making broiler chicken more visible. This article looks at real examples of how to sell more, make your brand known, and connect with customers in the poultry world. By checking out these successful marketing campaigns for broiler chicken,…

The Role of Packaging and Labeling in Broiler Chicken Marketing

Packaging and Labeling in Broiler Chicken Marketing

Packaging and labeling are key in the broiler chicken industry. They greatly affect what people buy, how well brands are known, and the success of chicken products. In the U.S., good packaging and labels are vital for marketing broiler chickens. This article looks at packaging and labeling in the broiler chicken world. It covers rules, new tech, and what people…

The Importance of Customer Feedback in Broiler Chicken Marketing

Customer Feedback: Key to Broiler Chicken Marketing

A survey by the National Chicken Council (NCC) found U.S. chicken consumption hit a 3-year peak in 2016. Nine out of ten (92 percent) of consumers buy chicken often, more than in 2014 and 2015. They want producers to stop using antibiotics in chicken and be open about their products. People are most curious if their chicken was raised without…