In 2026, over 200 of the world’s largest food companies have signed the Better Chicken Commitment. The list includes KFC, Unilever, Compass Group, Sodexo, Marks & Spencer, and Nestlé —…
Organic agricultural products right to your table!
The last 14 days of your production cycle represent approximately 50% of your total feed cost and carry 90% of your total mortality risk. No other two-week window in the…
Most poultry farmers track body weight, mortality, and days to slaughter. The farmers consistently generating the highest margins track one number above all others: feed conversion ratio. FCR is the…
A Cobb 500 chick arrives at your brooding house weighing 42–44g. By Day 7, that same chick must weigh 160–200g. That is a 4× to 4.8× increase in body weight…
The Jersey Giant is the largest purebred chicken in the world. A mature male can reach 5.9 kg (13 lbs) on the hoof, with a carcass presence that stops people…
The fastest-growing segment of the global poultry market in 2026 is not commodity chicken. It is verified, welfare-certified, pasture-raised chicken — and the farmers capturing that premium are not running…
In tropical climates, a 2°C spike in house temperature can wipe out 5% of your flock in 4 hours. That is not a worst-case scenario — it is a documented…
When managing a commercial poultry operation, your choice of breed is the single most important lever for profitability. In 2026, the landscape has shifted. We are no longer just looking…
The U.S. broiler sector is unique due to its vertical integration. Poultry “integrators” (large companies) own the hatcheries, feed mills, and processing plants, while independent “growers” own the land and…
The U.S. broiler industry is currently the most capital-intensive livestock sector in the nation. To remain competitive and meet the stringent facility standards set by integrators, new contract growers are…